Develop and implement comprehensive brand strategies and annual brand plans to build long-term brand equity and drive strong emotional connection with target consumers.

Identify market opportunities through in-depth analysis of market trends, consumer insights, and competitor landscape.

Derive insights from data and translate them into strategic marketing implications that shape brand direction and guide execution plans.

Lead initiatives that aim to accelerate growth, especially through product innovation and expansion into new channels.

Plan and execute impactful, integrated 360° marketing campaigns across TV, digital, social media, in-store, and other relevant platforms aligned with brand goals.

Analyze sales performance, category dynamics, and shopper behavior to optimize brand strategies.

Conduct and manage consumer surveys and research projects to support data-driven decision-making.

Develop and manage activity grids to ensure seamless coordination across all brand initiatives and touchpoints.

Lead product innovation projects from concept to launch in collaboration with cross-functional teams.

Manage A&P spending efficiently to maximize marketing ROI.

Evaluate campaign and media performance through defined KPIs and post-campaign analysis.

Gender : Not specified

Age(Yr) : 25 - 45

Education Level : More than Bachelor's Degree

Experience(Yr) : 5 - More than 10

Bachelor's degree in Marketing, Business Administration, or related field (Master's is a plus)

Minimum 5-7 years of experience in brand management, preferably in FMCG/snack industry

Proven track record in building and growing brands

Strong analytical thinking and creative problem-solving skills

Excellent communication skills and a collaborative mindset

Five-day work week

Overtime pay

Performance bonus

Social Security

By agreement of the company

Contact Name : นพเก้า รวมทรัพย์นุกูล

Contact Phone : 0987963966

168 Ratchadaphisek Soi7 ,Na Thong Alley Lane2 , Khwaeng Din Daeng, Din Daeng, Bangkok 10400 Thailand