2568
ประเภทธุรกิจ : อุตสาหกรรมสิ่งทอ
ตำแหน่งงาน : DIGITAL MARKETING
ระยะเวลา :
พฤษภาคม 2568 ถึง
เมษายน 2569
รายละเอียดงาน :
- Strategic Marketing Planning: Developed and executed end-to-end digital marketing strategies
and brand communication plans for diverse portfolios, including fashion brands (ESPADA, ESP,
Ep, Ltd) and F&B (BakeCup), to drive brand awareness and boost e-commerce sales.
- Content Strategy & Creation: Formulated and reviewed creative content strategies for both
organic and paid media across Meta, Instagram, TikTok, and LINE OA, tailoring messaging to
align with specific target audiences and brand identities.
- Performance Advertising: Managed ad budgets and oversaw the end-to-end setup and
publication of ads via Meta Business Suite and TikTok Ads Manager, focusing on continuous
optimization to maximize ROI and cost-effectiveness.
- Data Analytics & Insights: Monitored and optimized campaign performance metrics to provide
comprehensive weekly and monthly reports, leveraging data-driven insights to refine marketing
tactics and improve overall engagement.
- Social Media Management: Supervised the social media ecosystem to ensure consistent brand
presence and engagement, maintaining a cohesive brand identity through strategic content
scheduling and platform management.
- Cross-Functional Collaboration: Partnered with graphic designers and creative teams to
produce high-quality ad artwork and digital assets, ensuring all deliverables met brand standards
and were completed within strict timelines.