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2568

ประเภทธุรกิจ : บริหารศูนย์การค้า

ตำแหน่งงาน : Mall Analyst Manager

ระยะเวลา : มีนาคม 2568  ถึง  ปัจจุบัน

รายละเอียดงาน :

Key Responsibilities & Achievements
- Oversaw retail performance analysis for 31 existing Lotus’s stores and feasibility analysis for 5 new store developments, covering hypermarket and community mall formats.
- Conducted comprehensive existing store diagnostics, analyzing performance, income structure, occupancy rate, tenant productivity, customer profile, and key operational pain points.
- Developed store-specific improvement insights to support asset enhancement, repositioning, and income uplift initiatives.
- Led new store feasibility and strategic assessment, including site analysis, competitor benchmarking, regulation review, population and catchment analysis, concept positioning, and preliminary income estimation.
- Built and applied store analogue comparison frameworks to benchmark performance across comparable branches and identify optimization opportunities.
- Performed detailed retail income and commercial analysis, evaluating tenant mix efficiency and potential uplift scenarios.
- Worked closely with Mall Strategy, Leasing, Finance, Development, and Operations teams to translate analytical findings into executable business actions.
- Strengthened the role’s analytical depth by integrating financial and performance metrics into strategic recommendations

2566

ประเภทธุรกิจ : บริหารศูนย์การค้า

ตำแหน่งงาน : Business Development Manager (Architectural Design Panra)

ระยะเวลา : พฤศจิกายน 2566  ถึง มีนาคม 2568

รายละเอียดงาน :

Key Responsibilities & Achievements
- Led retail development studies for flagship projects including The Forestias and Cloud 11, as well as other feasibility-stage developments.
- Conducted site, market, and competitor analysis, including urban planning regulations and SWOT assessments.
- Developed project positioning, retail concepts, mood & tone, branding direction, and customer experience strategies.
- Defined zoning plans and tenant mix strategies to maximize commercial performance.
- Coordinated cross-functional teams (PD, Leasing, Marketing, Finance) and external consultants.
- Controlled budgets and proposed value engineering and cost optimization initiatives.
- Coordinated with consultants to align projects with LEED and WELL Building Standards.
- Participated in signage strategy planning, including location and visual impact assessment.

2565

ประเภทธุรกิจ : บริหารศูนย์การค้า

ตำแหน่งงาน : Senior Project Development

ระยะเวลา : ตุลาคม 2565  ถึง กันยายน 2566

รายละเอียดงาน :

Key Responsibilities & Achievements
- Initiated Family, Pet, and Sport destination strategies aligned with corporate transformation direction.
- Conducted competitor analysis and market gap identification.
- Managed multiple renovation and improvement projects, controlling scope, cost, quality, and timeline.
- Led consultant and contractor selection processes.
- Developed concepts for façade, public areas, transportation hubs, and interior zones

2564

ประเภทธุรกิจ : อุตสาหกรรมอิเลคโทรนิค

ตำแหน่งงาน : Business Development Support Department Manager

ระยะเวลา : ตุลาคม 2564  ถึง ตุลาคม 2565

รายละเอียดงาน :

- Developed project scope, objectives, and feasibility studies for store expansion and improvement.
- Ensured on-time, on-budget project delivery.
- Managed project performance, scope, schedule, and cost.
- Negotiated lease terms, rental conditions, and LOIs with landlords.
- Prepared executive presentations, rental discount proposals, and commercial justifications.
- Coordinated internal teams and external partners.

2561

ประเภทธุรกิจ : บริหารศูนย์การค้า

ตำแหน่งงาน : Business Development Executive

ระยะเวลา : ตุลาคม 2561  ถึง ตุลาคม 2564

รายละเอียดงาน :

- Oversaw 8 out of 17 shopping malls, including Esplanade Ratchada and La Villa Ari.
- Managed end-to-end project processes from concept to execution.
- Negotiated with tenants, designers, contractors, and landlords.
- Developed action plans and sales kits.
- Managed anchor tenant negotiations.
- Controlled project cost, timeline, and quality.

Key Projects
- Esplanade Ratchada Asset Enhancement: area expansion, restroom upgrades, façade
and lighting improvements.
- Marketplace Krungthep Kreetha: led project from land survey and concept development through construction completion.