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2566

ตำแหน่งงาน : Media Planning Manager

ระยะเวลา : เมษายน 2566  ถึง กันยายน 2567

รายละเอียดงาน :

- Develop strong relationships with clients, be their 'go to person' for media planning expertise
- Work with wider teams (including media buying, performance marketing, biddable and programmatic) to ensure regular reporting and campaign delivery that serves the client’s needs.
- Lead on relevant part of client meetings, QBRs, etc.
- Coordinate & complete plans for all brands for the assigned categories.
- Turn business objectives into communication objectives and define clear KPIs for each brief.
- Data oriented, able to navigate various platforms to query and generate necessary reports on competitive spends, consumer behavior, relevant category data and campaign performance.
- Review consumer insight and competitive reports interpretation and key learnings (aggregate and integrate research data in the plans).
- Develop consistent plan recommendations.
- Work collaboratively with team members. Mentor and provide direction to a junior member.
- Participate in workshops, training sessions and team building events.
- Deliver best practice day to day project management.
- Financial control of client’s business in conjunction with administrative & finance team (payments, invoices, reconciliations, PO tracking etc.).
- Demonstrate an understanding of the media and technology developments that influence performance planning and clients’ business.
- Flags up any serious performance issues immediately and seek help to manage them accordingly.

Key accounts & brands:
- Lazada (Lead PIC & Regional Coordinator for some projects)
- Fonterra: Anlene (Support for Associate Director & Regional Team)
- INGU% (OOH longterm partnership)
- Uniqlo (Sportswear category) | Short-term PIC during internal client reallocation in the same team

Focus on hybrid area (online & offline)